Enable people. Multiply growth.Walk into the customer conversation ready.
Give every rep the product knowledge, approved messaging, buyer context and practice they need to walk into the conversation ready.
Enterprise value story
See how a rep actually prepares and practises.
These are product screens from the AI roleplay experience — scenario selection, buyer persona and call format, live practice, and post-session analysis.
Choose the buyer. Choose the conversation. Start practising.
From uncertainty before the meeting to confidence in the meeting.
Pitch combines content, structure and practice so readiness is built before the customer conversation.
Know what to say — and why it matters
Opening, value story, proof points, objection handling and a clear next step.
Make the story relevant to the buyer
Adapt the story to the buyer role, industry, use case and stage of the deal.
Give every rep the same trusted foundation
Keep product claims, collateral, proof and messaging consistent across the team.
Build a pitch around the buyer, then practise until it is ready to use.
Start with the buyer and business context, then build the story, practice it and publish a ready-to-use version for the sales team.
Start with who you need to convince
Select the buyer role, industry, use case and sales stage.
Turn the business problem into a clear value story
Arrange the opening, problem, impact, solution, proof and next step.
Ground the story in proof your team can trust
Ground the pitch in product content, proof points, URLs, documents and playbooks.
Rehearse the moments that can make or break the meeting
Run AI roleplay by phone or online meeting against realistic buyer personas.
See where the rep is ready — and where they need work
Review readiness, message fit, objection handling and the next drills to complete.
Put the approved story into the hands of every rep
Publish the approved pitch so reps use one consistent story in the field.
See the real roleplay experience.
See the actual product flow — choose a scenario, select the buyer persona and call format, practise by phone or online meeting, then review the session.
From persona setup to a live call.
Use the same experience across phone simulations and online meetings, with the buyer context visible before the session starts.
Practise one conversation with the whole buying committee.
Different buyers ask different questions. Build roleplays that make the rep handle commercial, technical, business and adoption concerns in the same conversation.
One rep. Multiple perspectives.
Move beyond a single buyer simulation. Create a realistic buying committee and practise how the conversation changes as each stakeholder weighs in.
Practise the way the real conversation will happen.
Choose the format that matches the selling motion. Build confidence for voice conversations, video meetings, presentations and screen-sharing situations.
Practise the decisions and responses that happen in a real buyer conversation.
Create realistic conversations around your actual product and sales situations. The rep chooses a persona, chooses how to practise, has the conversation and gets immediate coaching.
- Real buyer personas with role, priorities, objections and context.
- Scenario types: discovery, pitch, demo, objection handling, negotiation and follow-up.
- Objective scorecards for message fit, clarity, discovery and objection handling.
- Repeat the weak moments until the rep is ready.
Don't just practise the pitch. Prove the rep is ready to sell it.
Build roleplays around your actual product, market, claims, competitors and buyer personas. Score the skills that matter for the industry — then certify only when the rep reaches the required standard.
Certification that reflects the job — not a generic quiz.
For a pharma field force, certification can test product knowledge, approved claims, competitor positioning, compliance, discovery, objection handling and closing in the same realistic conversation.
Make readiness specific to the market your people sell in.
The same roleplay engine can be configured for different industries, products, regulations, buyer personas and selling motions.
Pharma
Product claims, medical objections, competitor positioning, compliance and doctor conversations.
Certification focus: Product + ComplianceBFSI
Risk, trust, product suitability, objections, documentation and customer conversations.
Certification focus: Knowledge + Objection handlingInsurance
Needs discovery, policy positioning, objections, disclosures and closing.
Certification focus: Discovery + ComplianceMutual Funds
Product positioning, investor suitability, market conversations and objection handling.
Certification focus: Product + ValueAgri
Crop context, dealer conversations, product positioning, competitive responses and field scenarios.
Certification focus: Product + Field readinessBuilding Materials
Contractor, dealer and influencer conversations, technical value and competitive selling.
Certification focus: Value + Objection handlingFMCG
Retailer conversations, assortment, visibility, schemes, competition and execution.
Certification focus: Product + CommercialAutomotive
Product comparisons, feature-to-value selling, financing objections and buyer needs.
Certification focus: Discovery + ValuePractice becomes part of sales readiness — not a separate training event.
Unlike a standalone training experience, effyPitch can ground practice in the same content the rep uses to pitch, demonstrate and follow up.
- Ground roleplay in your approved product content, URLs, documents and playbooks.
- Connect readiness signals to Demo preparation and Doc follow-up.
- Use Call Intelligence and Sales Intelligence to identify the next skill gap.
- Make practice measurable instead of a once-a-quarter training event.
Prepare the rep first. Then give the buyer a better experience.
Interactive demos, sandbox experiences, personalised journeys and buyer engagement signals.
Know more →Interactive, personalised and trackable digital proposals that keep momentum after the meeting.
Know more →